Tracking & Attribution
20 articles82 explained images
Understanding Attribution Source
In the article below, we will walk through attribution in GHL Customer Care and even where to go to set up your ad reporting. Let's hop in! TABLE OF CONTENTS What is Attribution? What is "First" or "Latest" Attribution?…
8 min3Understanding Google Ad Reporting Terminology
Google Ad Reporting provides live reporting and analysis for your client's digital ad campaigns. Google Ad Reporting provides big-picture campaign analysis so it is easy to understand your client's ad performance and…
3 min2How to set up Google Ad Reporting
Google Ad reporting provides live reporting and analysis for your client's digital ad campaigns. Here are a few must-have setup guidelines for Google Ad Reporting. Covered in this article: Step 1 - Choose the correct…
3 min6How to set up Google Ad Precautionary Tracking Script
Covered in this article: How to set up Google Ad Precautionary Tracking Script Step 1: Visit your Google Ad account Step 2: Click on Tools and Settings > Bulk Actions > Scripts (See image below) Step 3: Next, we need…
3 min2Troubleshoot Guide For Google Ad Reporting
Google AdWords is one of the most popular advertising platforms in the world. It’s a great way to promote your business and get more traffic, but it can be difficult to track how well you are doing with this platform…
3 min2How to record Pageviews into Google Analytics for Funnels/Websites (GA4)
This is a step-by-step tutorial on how to set up the GA4 to record Pageviews into Google Analytics for Funnels/Websites. In this article, we will walk you through setting up your funnel/website to record page views…
1 min5How to add Client Spend to Google/Facebook Ad Reporting?
Client Spend setting is only visible to the Agency Admin and Agency users. The Agency can set the markup value in the setting beside Client Spend. Client Spend = Cost of all the ads + Management Fees Where to find and…
1 min3How To Set Up Google Ads Offline Conversion Actions (Google Platform Side Setup)
This guide explains how to configure Google Ads offline conversion actions directly in the Google Ads interface. It is a standalone platform-side setup and does not include GHL Customer Care configuration steps. After…
5 min18Understanding Facebook Ad Reporting Terminology
Facebook Ad Reporting provides live reporting and analysis for your client's digital ad campaigns. Facebook Ad Reporting provides big-picture campaign analysis, so it is easy to understand your client's ad performance…
3 min2How to set up Facebook Ad Reporting
When running Facebook Ads the system try its best to attribute the ad and ad-sets where the lead was driven from. For better reporting and help identifying your winning campaigns we recommend using Facebook UTM…
5 min5Troubleshooting Facebook Ad Reporting
Facebook Ads are a great way to promote your business, but you need to make sure that they’re set up correctly. If you don’t have the right settings in place, then it could be costing you money and wasting time. In…
3 min2User / Agent Reporting
The Agent Reporting feature is available on the Agency Pro plan . For most customized reports, please refer to our custom dashboards where you can add and modify custom widget to display metrics from key areas of…
1 minChat Widget Attribution
Viewing The Traffic Source For Web Chat Conversations 1. View Chat Widget Source On Contact Detail Page When a contact initiates a conversation via a Live Chat widget, you will see that event displayed in the Activity…
1 min3How to send data to Google Analytics within a Workflow
It is easy to set up the workflow with Google Analytics triggers. The "Google Analytics" event trigger will require you to add the following parameters in a workflow. This technique is used when you want to track more…
3 min2Google Analytics 4 Tracking
Google Analytics 4 (GA4) is the latest version of the Google Analytics platform that provides a more advanced and comprehensive view of user behavior across different platforms and devices. It offers cross-device…
3 min13Reporting FAQs
TABLE OF CONTENTS FAQ: Understanding the Difference Between Call Reporting and Agent Reporting Q: What is the difference between Call Reporting and Agent Reporting? Q: How do the filters differ between Call Reporting…
10 min2Call Reporting
The Call Reporting feature is available on the Agency Pro plan . For most customized reports, please refer to our custom dashboards where you can add and modify custom widget to display metrics from key areas of…
1 min1Appointment Report
For most customized reports, please refer to our custom dashboards where you can add and modify custom widget to display metrics from key areas of GHL Customer Care. More information on this feature is available in Custom…
1 min1Geographic Analytics (State & City Drilldown)
Quickly uncover exactly where your visitors come from—right down to the state and city—so you can focus campaigns where they’ll have the greatest impact. TABLE OF CONTENTS What is Geographic Analytics (State & City…
3 min5Enhanced Listings Audit in Prospecting & Marketing Audit Reports
The Listings Audit helps agencies and locations quickly assess how consistently a business appears across top online publishers. This update delivers smarter accuracy from multiple data sources, a clearer Partial Match…
6 min5