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Click-To-Call, Click-To-Text, and Click-To-Email Links & Buttons for Websites and Funnels

Easily create click-to-call, text, and email links in GHL Customer Care to improve mobile engagement, streamline communication, and trigger automation workflows.

3 min read661 words5 explained imagesUpdated Tue, 23 Dec, 2025 at 3:12 PM
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On this page
  1. Key Benefits of Using Click-to Actions
  2. How to Add Click-to-Call Links
  3. How to Add Click-to-Email Links
  4. How to Add Click-to-Call Buttons
  5. How to Add Click-to-Text Buttons
  6. How to Add Click-to-Email Buttons
  7. Frequently Asked Questions
  8. Related Articles

This article shows you how to add click-to-call, click-to-text, and click-to-email links and buttons in your GHL Customer Care Funnels and Websites. These clickable links improve conversion and make it easy for leads to contact you with a single tap, especially on mobile devices.

TABLE OF CONTENTS

What are Click-to-Call, Click-to-Text, and Click-to-Email Links and Buttons?

Clickable links that initiate a phone call, text message, or email make it easy for users to take immediate action. When configured correctly, clicking these links will open the user’s phone dialer, SMS app, or default email client with pre-filled info. These links are commonly used in Funnels and Websites to improve user experience and boost conversions.

Key Benefits of Using Click-to Actions

Click-to links simplify communication by making it easy for leads to reach out with a single tap.

  • One-Tap Communication: Users can instantly call, text, or email without copying or typing

  • Higher Mobile Engagement: Mobile users are more likely to interact with clickable actions

  • Time-Saving for Leads: Auto-fills fields like phone number, message body, or email content

  • Trigger-ready automation: Can be combined with Trigger Links for follow-up workflows

  • Flexible CTA design: Click-to links can be added to both text and button elements

To create a link that people can click/tap to initiate a phone call:

  1. Highlight the text in the funnel or website builder
  2. Click the link icon
  3. Enter your link using the format: tel:+1234567890
  4. Click Save and preview/test it on a mobile device
How to Add Click-to-Call Links (image 1 of 5) What this shows Highlight the text in the funnel or website builder Click the link icon Enter your link using the format: tel:+1234567890 Click Save and… What this shows Illustrates the "How to Add Click-to-Call Links" section of "Click-To-Call, Click-To-Text, and Click-To-Email Links & Buttons for Websites and Funnels". This animation appears in the "How to Add Click-to-Call Links" section of "Click-To-Call, Click-To-Text, and Click-To-Email Links & Buttons for Websites and Funnels". The text alongside this image reads: Highlight the text in the funnel or website builder Click the link icon Enter your link using the format: tel:+1234567890 Click Save and preview/test it on a mobile device. This part of the guide covers 1 field, listed below. Immediately after, the guide continues: To create a link that people can click/tap to initiate an email message. Image 1 of 5 What to fill inHighlight the text in the funnel or website builder Click the link icon Enter your link using the format: tel:+1234567890 Click Save and preview/test it on a mobile device
Fields in this part of the guide Highlight the text in the funnel or website builder
Buttons and menus referenced link icon
Next stepTo create a link that people can click/tap to initiate an email message:
All 4 steps in this procedure
  1. Highlight the text in the funnel or website builder
  2. Click the link icon
  3. Enter your link using the format: tel:+1234567890
  4. Click Save and preview/test it on a mobile device

To create a link that people can click/tap to initiate an email message:

  1. Highlight the text in the funnel or website builder
  2. Click the link icon
  3. Enter your link using the format: mailto:name@email.com
  4. Click Save and preview/test the link
How to Add Click-to-Email Links (image 2 of 5) What this shows Highlight the text in the funnel or website builder Click the link icon Enter your link using the format: mailto:name@email.com Click Save… What this shows Illustrates the "How to Add Click-to-Email Links" section of "Click-To-Call, Click-To-Text, and Click-To-Email Links & Buttons for Websites and Funnels". This animation appears in the "How to Add Click-to-Email Links" section of "Click-To-Call, Click-To-Text, and Click-To-Email Links & Buttons for Websites and Funnels". The text alongside this image reads: Highlight the text in the funnel or website builder Click the link icon Enter your link using the format: mailto:name@email.com Click Save and preview/test the link. This part of the guide covers 1 field, listed below. Immediately after, the guide continues: To create a link that people can click/tap to initiate a phone call. Image 2 of 5 What to fill inHighlight the text in the funnel or website builder Click the link icon Enter your link using the format: mailto:name@email.com Click Save and preview/test the link
Fields in this part of the guide Highlight the text in the funnel or website builder
Buttons and menus referenced link icon
Next stepTo create a link that people can click/tap to initiate a phone call:
All 4 steps in this procedure
  1. Highlight the text in the funnel or website builder
  2. Click the link icon
  3. Enter your link using the format: mailto:name@email.com
  4. Click Save and preview/test the link

How to Add Click-to-Call Buttons

To create a link that people can click/tap to initiate a phone call:

  1. Click on the button in the funnel or website builder
  2. On the right side under Button Actions, use the Link to dropdown to select Call
  3. Enter the phone number
  4. Click Save and preview/test the button
How to Add Click-to-Call Buttons (image 3 of 5) What this shows Click on the button in the funnel or website builder On the right side under Button Actions, use the Link to dropdown to select Call Enter… What this shows Illustrates the "How to Add Click-to-Call Buttons" section of "Click-To-Call, Click-To-Text, and Click-To-Email Links & Buttons for Websites and Funnels". This screenshot appears in the "How to Add Click-to-Call Buttons" section of "Click-To-Call, Click-To-Text, and Click-To-Email Links & Buttons for Websites and Funnels". The text alongside this image reads: Click on the button in the funnel or website builder On the right side under Button Actions, use the Link to dropdown to select Call Enter the phone number Click Save and preview/test the button. Immediately after, the guide continues: To create a link that people can click/tap to initiate a phone call. Image 3 of 5 What to fill inClick on the button in the funnel or website builder On the right side under Button Actions, use the Link to dropdown to select Call Enter the phone number Click Save and preview/test the button
Buttons and menus referenced Button Actions,Link toCall
Next stepTo create a link that people can click/tap to initiate a phone call:
All 4 steps in this procedure
  1. Click on the button in the funnel or website builder
  2. On the right side under Button Actions, use the Link to dropdown to select Call
  3. Enter the phone number
  4. Click Save and preview/test the button

How to Add Click-to-Text Buttons

To create a link that people can click/tap to initiate a phone call:

  1. Click on the button in the funnel or website builder
  2. On the right side under Button Actions, use the Link to dropdown to select SMS
  3. Enter the phone number
  4. Click Save and preview/test the button
How to Add Click-to-Text Buttons (image 4 of 5) What this shows Click on the button in the funnel or website builder On the right side under Button Actions, use the Link to dropdown to select SMS Enter… What this shows Illustrates the "How to Add Click-to-Text Buttons" section of "Click-To-Call, Click-To-Text, and Click-To-Email Links & Buttons for Websites and Funnels". This screenshot appears in the "How to Add Click-to-Text Buttons" section of "Click-To-Call, Click-To-Text, and Click-To-Email Links & Buttons for Websites and Funnels". The text alongside this image reads: Click on the button in the funnel or website builder On the right side under Button Actions, use the Link to dropdown to select SMS Enter the phone number Click Save and preview/test the button. Immediately after, the guide continues: To create a link that people can click/tap to initiate a phone call. Image 4 of 5 What to fill inClick on the button in the funnel or website builder On the right side under Button Actions, use the Link to dropdown to select SMS Enter the phone number Click Save and preview/test the button
Buttons and menus referenced Button Actions,Link toSMS
Next stepTo create a link that people can click/tap to initiate a phone call:
All 4 steps in this procedure
  1. Click on the button in the funnel or website builder
  2. On the right side under Button Actions, use the Link to dropdown to select SMS
  3. Enter the phone number
  4. Click Save and preview/test the button

How to Add Click-to-Email Buttons

To create a link that people can click/tap to initiate a phone call:

  1. Click on the button in the funnel or website builder
  2. On the right side under Button Actions, use the Link to dropdown to select Email
  3. Enter the Email
  4. Click Save and preview/test the button

How to Add Click-to-Email Buttons (image 5 of 5) What this shows Click on the button in the funnel or website builder On the right side under Button Actions, use the Link to dropdown to select Email… What this shows Illustrates the "How to Add Click-to-Email Buttons" section of "Click-To-Call, Click-To-Text, and Click-To-Email Links & Buttons for Websites and Funnels". This screenshot appears in the "How to Add Click-to-Email Buttons" section of "Click-To-Call, Click-To-Text, and Click-To-Email Links & Buttons for Websites and Funnels". The text alongside this image reads: Click on the button in the funnel or website builder On the right side under Button Actions, use the Link to dropdown to select Email Enter the Email Click Save and preview/test the button. Immediately after, the guide continues: Q: How can I track clicks on these links? Use Trigger Links to track and automate actions based on clicks. Image 5 of 5 What to fill inClick on the button in the funnel or website builder On the right side under Button Actions, use the Link to dropdown to select Email Enter the Email Click Save and preview/test the button Next stepQ: How can I track clicks on these links? Use Trigger Links to track and automate actions based on clicks.

Frequently Asked Questions

Q: How can I track clicks on these links?
Use Trigger Links to track and automate actions based on clicks.

Q: What happens if the user's device doesn't support the click-to link?
If a device doesn’t support the protocol (like sms: on desktop), nothing will happen when clicked. It’s recommended to test your links on different devices and consider including fallback contact information.

Q: Can I add multiple actions in one link (like call and text)?
No. Each link can only perform one action at a time, either a call, text, or email. To offer multiple options, use separate links or buttons for each action.

Q: Can I use click-to links inside images or icons?
Yes. In the Funnel or Website Builder, you can hyperlink images or icons using the same formats. This is useful for visual CTAs like phone or message icons.

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