How To Calculate Email Cost in Your SMTP Provider

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To Figure Out Your Email Cost:

1. Log into your SMTP provider, navigate to the Plan or Billing section and look for a description of how many emails are included in your plan. 
2. Once know the amount of emails in your plan, divide that by the cost of your plan and the result will be your email cost. 

For example, the $35/month Mailgun plan includes 50,000 emails so 35/50000= email cost of $0.0007.

Email Provider You Should Use
Picking the right provider depends on whether you want an “out-of-the-box” setup or you’re using an existing SMTP tool.

• LC Email: Best if you want to avoid Mailgun setup and have email sending/receiving work inside GHL Customer Care once enabled.

• Mailgun: Common choice for bulk email sending in GHL Customer Care, especially for agencies managing multiple locations/domains.

• SMTP (Other Providers): Works, but GHL Customer Care recommends Mailgun or LC Email for better email statistics tracking (opens/clicks).

If you have LC Email enabled: You do not need Mailgun—LC Email is designed to eliminate the need to sign up for Mailgun or another third-party email provider.

If you do NOT have LC Email enabled: You will need to connect an email provider such as Mailgun (commonly used for bulk sending) or another supported SMTP provider.