# How to Resell Listings to Your Clients > Learn to resell Listings, customize pricing and manage subscriptions to generate recurring revenue using GHL Customer Care's directory sync feature for clients. - Source: https://docs.ghlcustomercare.com/docs/reselling-products/online-listings/how-to-resell-listings-to-your-clients - Section: Reselling Products / Online Listings - Reading time: 3 min - Images: 15, each explained below - Modified on Wed, 2 Jul, 2025 at 3:03 PM --- This article will show you how to resell Listings services to your clients using customizable pricing! You’ll learn how to set agency-wide prices, personalize rates for sub-accounts, and manage billing --- **TABLE OF CONTENTS** - [Overview of Reselling Listings](#overview-of-reselling-listings) - [Key Benefits of Reselling Listings](#key-benefits-of-reselling-listings) - [Prerequisites](#prerequisites) - [How to Set Agency-Wide Listings Pricing](#how-to-set-agency-wide-listings-pricing) - [How to Customize Listings Pricing Per Sub-Account](#how-to-customize-listings-pricing-per-sub-account) - [How Clients Activate Listings](#how-clients-activate-listings) - [Turn Off Listings for a Sub-Account](#turn-off-listings-for-a-sub-account) - [How Billing Works](#how-billing-works) - [Frequently Asked Questions](#frequently-asked-questions) - [Related Articles](#related-articles) --- #### [](https://docs.ghlcustomercare.com/docs/sites/wordpress/how-to-resell-wordpress-to-your-clients) # **Overview of Reselling Listings** Reselling Listings allows GHL Customer Care agencies to offer directory listing management to their clients via a subscription model. Listings syncs your clients’ business info to 70+ online directories to improve local SEO. Agencies can choose from three different pricing plans to resell and customize the pricing to generate monthly recurring revenue: - Monthly Plan - Smart Saver Plan (6 months) - Annual Advantage Plan (12 months) --- ## **Key Benefits of Reselling Listings** Listings reselling helps you offer more value to clients while generating recurring revenue: - **Flexible Pricing:** Set your own resale rates for each plan - **Plan Variety:** Offer monthly, 6-month, or annual terms to match client needs - **Recurring Revenue:** Generate additional streams of recurring revenue - **Sub-Account Control:** Customize pricing per location - **Client-Friendly Activation:** Clients can activate Listings directly from their dashboard --- ## **Prerequisites** #### **Connect your Agency Stripe Account** Your agency Stripe account will be used to collect subscription payments for Listings from your clients. You can connect your agency Stripe account to your agency by following this help article: How to connect Stripe to your agency dashboard --- ## **How to Set Agency-Wide Listings Pricing** Agency-level pricing defines the default cost clients will see when activating Listings. You’ll use a pricing slider to set rates and preview monthly profits per plan. Follow these steps to set the pricing: 1. From the **Agency View, c**lick **Reselling** in the left-side navigation bar ![Step 1 of 3: From the Agency View, c lick Reselling in the left-side navigation bar](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155049252126/original/91SHtDAGvyiYKWEMdFRCTR93ux9pp6xu-w.png) **Step 1 of 3: From the Agency View, c lick Reselling in the left-side navigation bar** This screenshot accompanies step 1 of 3 in the "How to Set Agency-Wide Listings Pricing" section of "How to Resell Listings to Your Clients". At this point in the walkthrough you from the Agency View, c lick Reselling in the left-side navigation bar. The next step is to scroll down to Listings and adjust slider to set your pricing. - What this covers: From the Agency View, c lick Reselling in the left-side navigation bar - Controls: Agency View, c, Reselling, Listings, Client Pricing, Your Cost, Your Profit, Save - Next: Scroll down to Listings and adjust slider to set your pricing Full procedure: 1. From the Agency View, c lick Reselling in the left-side navigation bar <- this image 2. Scroll down to Listings and adjust slider to set your pricing 3. Preview the Client Pricing, Your Cost, and Your Profit based on the selected pricing. Click the blue Save button to deploy changes 2. Scroll down to **Listings** and adjust slider to set your pricing ![Step 2 of 3: Scroll down to Listings and adjust slider to set your pricing](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155049252206/original/1YUrpSC0BPK-qgcQ8A0_9fcMw5sGZ02i4A.png) **Step 2 of 3: Scroll down to Listings and adjust slider to set your pricing** This screenshot accompanies step 2 of 3 in the "How to Set Agency-Wide Listings Pricing" section of "How to Resell Listings to Your Clients". At this point in the walkthrough you scroll down to Listings and adjust slider to set your pricing. The next step is to preview the Client Pricing, Your Cost, and Your Profit based on the selected pricing. Click the blue Save button to deploy changes. - What this covers: Scroll down to Listings and adjust slider to set your pricing - Controls: Listings, Agency View, c, Reselling, Client Pricing, Your Cost, Your Profit, Save - Next: Preview the Client Pricing, Your Cost, and Your Profit based on the selected pricing. Click the blue Save button to deploy changes Full procedure: 1. From the Agency View, c lick Reselling in the left-side navigation bar 2. Scroll down to Listings and adjust slider to set your pricing <- this image 3. Preview the Client Pricing, Your Cost, and Your Profit based on the selected pricing. Click the blue Save button to deploy changes 3. Preview the **Client Pricing**, **Your Cost**, and **Your Profit** based on the selected pricing. Click the blue **Save** button to deploy changes ![Step 3 of 3: Preview the Client Pricing, Your Cost, and Your Profit based on the…](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155049252229/original/VmwVpxcl-k4nIdQx2hHgVgqlu7cAql-viA.png) **Step 3 of 3: Preview the Client Pricing, Your Cost, and Your Profit based on the…** This screenshot accompanies step 3 of 3 in the "How to Set Agency-Wide Listings Pricing" section of "How to Resell Listings to Your Clients". At this point in the walkthrough you preview the Client Pricing, Your Cost, and Your Profit based on the selected pricing. Click the blue Save button to deploy changes. - How to confirm: Preview the Client Pricing, Your Cost, and Your Profit based on the selected pricing. Click the blue Save button to deploy changes - Controls: Client Pricing, Your Cost, Your Profit, Save, Agency View, c, Reselling, Listings Full procedure: 1. From the Agency View, c lick Reselling in the left-side navigation bar 2. Scroll down to Listings and adjust slider to set your pricing 3. Preview the Client Pricing, Your Cost, and Your Profit based on the selected pricing. Click the blue Save button to deploy changes <- this image --- ## **How to Customize Listings Pricing Per Sub-Account** You can override default pricing for individual sub-accounts to match unique client needs. Follow these steps to set the pricing: 1. In **Agency View**, use the left-side navigation bar to navigate to **Sub-Accounts** ![Step 1 of 4: In Agency View, use the left-side navigation bar to navigate to…](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155049252302/original/xsQGFRAxemL9fSc-OJiwIA_u5BSm86sp-g.png) **Step 1 of 4: In Agency View, use the left-side navigation bar to navigate to…** This screenshot accompanies step 1 of 4 in the "How to Customize Listings Pricing Per Sub-Account" section of "How to Resell Listings to Your Clients". At this point in the walkthrough you in Agency View, use the left-side navigation bar to navigate to Sub-Accounts. This part of the guide covers 1 field, listed below. The next step is to click the 3-dots icon on the desired sub-account and select Manage Client. - What this covers: In Agency View, use the left-side navigation bar to navigate to Sub-Accounts - Fields: Adjust the pricing slider as needed - Controls: Agency View, Sub-Accounts, 3-dots, Manage Client, Reselling, → Listings - Next: Click the 3-dots icon on the desired sub-account and select Manage Client Full procedure: 1. In Agency View, use the left-side navigation bar to navigate to Sub-Accounts <- this image 2. Click the 3-dots icon on the desired sub-account and select Manage Client 3. Navigate to Reselling → Listings 4. Adjust the pricing slider as needed 2. Click the **3-dots** icon on the desired sub-account and select **Manage Client** ![Step 2 of 4: Click the 3-dots icon on the desired sub-account and select Manage…](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155049252335/original/0c5IlfA1ErFdHtS0Y8saaQ1kp5eIXxL96A.png) **Step 2 of 4: Click the 3-dots icon on the desired sub-account and select Manage…** This screenshot accompanies step 2 of 4 in the "How to Customize Listings Pricing Per Sub-Account" section of "How to Resell Listings to Your Clients". At this point in the walkthrough you click the 3-dots icon on the desired sub-account and select Manage Client. This part of the guide covers 1 field, listed below. The next step is to navigate to Reselling → Listings. - What to choose: Click the 3-dots icon on the desired sub-account and select Manage Client - Fields: Adjust the pricing slider as needed - Controls: 3-dots, Manage Client, Agency View, Sub-Accounts, Reselling, → Listings - Next: Navigate to Reselling → Listings Full procedure: 1. In Agency View, use the left-side navigation bar to navigate to Sub-Accounts 2. Click the 3-dots icon on the desired sub-account and select Manage Client <- this image 3. Navigate to Reselling → Listings 4. Adjust the pricing slider as needed 3. Navigate to **Reselling** **→ Listings** ![Step 3 of 4: Navigate to Reselling → Listings](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155049252367/original/WbyGSA9cUJtHpGFR5xBgAj3LNe2LIU7yTA.png) **Step 3 of 4: Navigate to Reselling → Listings** This screenshot accompanies step 3 of 4 in the "How to Customize Listings Pricing Per Sub-Account" section of "How to Resell Listings to Your Clients". At this point in the walkthrough you navigate to Reselling → Listings. For context, this section explains: You can override default pricing for individual sub-accounts to match unique client needs. Follow these steps to set the pricing. This part of the guide covers 1 field, listed below. The next step is to adjust the pricing slider as needed. - Where to go: Navigate to Reselling → Listings - Fields: Adjust the pricing slider as needed - Controls: Reselling, → Listings, Agency View, Sub-Accounts, 3-dots, Manage Client - Next: Adjust the pricing slider as needed Full procedure: 1. In Agency View, use the left-side navigation bar to navigate to Sub-Accounts 2. Click the 3-dots icon on the desired sub-account and select Manage Client 3. Navigate to Reselling → Listings <- this image 4. Adjust the pricing slider as needed 4. Adjust the pricing slider as needed ![Step 4 of 4: Adjust the pricing slider as needed](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155049252571/original/mP4Q_HjEq4O9o7vdpaSKC59ja_8MMvAFgA.png) **Step 4 of 4: Adjust the pricing slider as needed** This screenshot accompanies step 4 of 4 in the "How to Customize Listings Pricing Per Sub-Account" section of "How to Resell Listings to Your Clients". At this point in the walkthrough you adjust the pricing slider as needed. For context, this section explains: You can override default pricing for individual sub-accounts to match unique client needs. Follow these steps to set the pricing. This part of the guide covers 1 field, listed below. - What this covers: Adjust the pricing slider as needed - Fields: Adjust the pricing slider as needed - Controls: Agency View, Sub-Accounts, 3-dots, Manage Client, Reselling, → Listings Full procedure: 1. In Agency View, use the left-side navigation bar to navigate to Sub-Accounts 2. Click the 3-dots icon on the desired sub-account and select Manage Client 3. Navigate to Reselling → Listings 4. Adjust the pricing slider as needed <- this image **Tip:** For instructions on deploying without billing the client, see [Deploy Listings without Directly Charging the Client](https://docs.ghlcustomercare.com/docs/reselling-products/online-listings/deploy-listings-without-directly-charging-the-client) --- ## **How Clients Activate Listings** Clients can activate Listings directly from their sub-account if you’ve enabled the feature. Follow these steps to activate listings from inside a sub-account: 1. From the sub-account, use the left-side navigation bar to go to the **Reputation** ![Step 1 of 4: From the sub-account, use the left-side navigation bar to go to the…](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155049252882/original/nAiToTdAKVwSz1RabBZ7WC04S96Q0pcldA.png) **Step 1 of 4: From the sub-account, use the left-side navigation bar to go to the…** This screenshot accompanies step 1 of 4 in the "How Clients Activate Listings" section of "How to Resell Listings to Your Clients". At this point in the walkthrough you from the sub-account, use the left-side navigation bar to go to the Reputation. The next step is to click the Listings tab at the top. - What this covers: From the sub-account, use the left-side navigation bar to go to the Reputation - Controls: Reputation, Listings, Activate Listings - Next: Click the Listings tab at the top Full procedure: 1. From the sub-account, use the left-side navigation bar to go to the Reputation <- this image 2. Click the Listings tab at the top 3. Hit the Activate Listings button 4. Choose a plan and confirm payment 2. Click the **Listings** tab at the top ![Step 2 of 4: Click the Listings tab at the top](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155049252894/original/SrAKOj0wjewlq7HaXWtPcUAaWrMosjBeGQ.png) **Step 2 of 4: Click the Listings tab at the top** This screenshot accompanies step 2 of 4 in the "How Clients Activate Listings" section of "How to Resell Listings to Your Clients". At this point in the walkthrough you click the Listings tab at the top. For context, this section explains: Clients can activate Listings directly from their sub-account if you’ve enabled the feature. Follow these steps to activate listings from inside a sub-account. The next step is to hit the Activate Listings button. - What to click: Click the Listings tab at the top - Controls: Listings, Reputation, Activate Listings - Next: Hit the Activate Listings button Full procedure: 1. From the sub-account, use the left-side navigation bar to go to the Reputation 2. Click the Listings tab at the top <- this image 3. Hit the Activate Listings button 4. Choose a plan and confirm payment 3. Hit the **Activate Listings** button ![Step 3 of 4: Hit the Activate Listings button](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155049252929/original/pli576UgC0-JhV4zlmpWC7A9UdutyAeGYQ.png) **Step 3 of 4: Hit the Activate Listings button** This screenshot accompanies step 3 of 4 in the "How Clients Activate Listings" section of "How to Resell Listings to Your Clients". At this point in the walkthrough you hit the Activate Listings button. For context, this section explains: Clients can activate Listings directly from their sub-account if you’ve enabled the feature. Follow these steps to activate listings from inside a sub-account. The next step is to choose a plan and confirm payment. - What to click: Hit the Activate Listings button - Controls: Activate Listings, Reputation, Listings - Next: Choose a plan and confirm payment Full procedure: 1. From the sub-account, use the left-side navigation bar to go to the Reputation 2. Click the Listings tab at the top 3. Hit the Activate Listings button <- this image 4. Choose a plan and confirm payment 4. Choose a plan and confirm payment ![Step 4 of 4: Choose a plan and confirm payment](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155049252942/original/sh1J6jgdqUlfg5u-Yq6KaStJAyCiFtQ7kg.png) **Step 4 of 4: Choose a plan and confirm payment** This screenshot accompanies step 4 of 4 in the "How Clients Activate Listings" section of "How to Resell Listings to Your Clients". At this point in the walkthrough you choose a plan and confirm payment. For context, this section explains: Clients can activate Listings directly from their sub-account if you’ve enabled the feature. Follow these steps to activate listings from inside a sub-account. - What to choose: Choose a plan and confirm payment - Controls: Reputation, Listings, Activate Listings Full procedure: 1. From the sub-account, use the left-side navigation bar to go to the Reputation 2. Click the Listings tab at the top 3. Hit the Activate Listings button 4. Choose a plan and confirm payment <- this image --- ## **Turn Off Listings for a Sub-Account** If you need to disable Listings for a client, turn off access in the sub-account and cancel their subscription. Follow these steps to turn off listings for a sub-account: 1. From the Agency View, navigate to **Sub-Accounts → Manage Client** ![Step 1 of 3: From the Agency View, navigate to Sub-Accounts → Manage Client](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155049253006/original/U_MoP0nxmp38Fhgd3fhpCByhtdOlluCe3w.jpeg) **Step 1 of 3: From the Agency View, navigate to Sub-Accounts → Manage Client** This screenshot accompanies step 1 of 3 in the "Turn Off Listings for a Sub-Account" section of "How to Resell Listings to Your Clients". At this point in the walkthrough you from the Agency View, navigate to Sub-Accounts → Manage Client. The next step is to go to Reselling → Listings. - What this covers: From the Agency View, navigate to Sub-Accounts → Manage Client - Controls: Sub-Accounts → Manage Client, Reselling → Listings, toggle - Next: Go to Reselling → Listings Full procedure: 1. From the Agency View, navigate to Sub-Accounts → Manage Client <- this image 2. Go to Reselling → Listings 3. Use the toggle to turn Listings off 2. Go to **Reselling → Listings** ![Step 2 of 3: Go to Reselling → Listings](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155049253021/original/1g4rttsSC2Z_0rNgApch-26kRxbX9LWp9w.jpeg) **Step 2 of 3: Go to Reselling → Listings** This screenshot accompanies step 2 of 3 in the "Turn Off Listings for a Sub-Account" section of "How to Resell Listings to Your Clients". At this point in the walkthrough you go to Reselling → Listings. For context, this section explains: If you need to disable Listings for a client, turn off access in the sub-account and cancel their subscription. Follow these steps to turn off listings for a sub-account. The next step is to use the toggle to turn Listings off. - Where to go: Go to Reselling → Listings - Controls: Reselling → Listings, Sub-Accounts → Manage Client, toggle - Next: Use the toggle to turn Listings off Full procedure: 1. From the Agency View, navigate to Sub-Accounts → Manage Client 2. Go to Reselling → Listings <- this image 3. Use the toggle to turn Listings off 3. Use the **toggle** to turn Listings off ![Step 3 of 3: Use the toggle to turn Listings off](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155049253046/original/rBetPAyfeY7nh6D369Hl0q9F-yx2HbgcdQ.png) **Step 3 of 3: Use the toggle to turn Listings off** This screenshot accompanies step 3 of 3 in the "Turn Off Listings for a Sub-Account" section of "How to Resell Listings to Your Clients". At this point in the walkthrough you use the toggle to turn Listings off. For context, this section explains: If you need to disable Listings for a client, turn off access in the sub-account and cancel their subscription. Follow these steps to turn off listings for a sub-account. - What to choose: Use the toggle to turn Listings off - Controls: toggle, Sub-Accounts → Manage Client, Reselling → Listings Full procedure: 1. From the Agency View, navigate to Sub-Accounts → Manage Client 2. Go to Reselling → Listings 3. Use the toggle to turn Listings off <- this image --- ## **How Billing Works** Listings reselling uses a two-layer billing structure: - **Agency → GHL Customer Care:** You are charged monthly via your agency wallet - **Client → Agency:** Clients are charged via your Stripe integration ![How Billing Works (image 15 of 15)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155049253094/original/FIqBMlNeP3LVgqjwgvFQxiYpGAHPSKNECQ.png) **How Billing Works (image 15 of 15)** This screenshot appears in the "How Billing Works" section of "How to Resell Listings to Your Clients". The text alongside this image reads: Agency → GHL Customer Care: You are charged monthly via your agency wallet Client → Agency: Clients are charged via your Stripe integration. Immediately after, the guide continues: Q: Can I deploy Listings without billing the client? Yes, you can choose on “Deploy without Billing” under Reselling → Listings. Click here for more information. - What this covers: Agency → GHL Customer Care: You are charged monthly via your agency wallet Client → Agency: Clients are charged via your Stripe integration - Next: Q: Can I deploy Listings without billing the client? Yes, you can choose on “Deploy without Billing” under Reselling → Listings. Click here for more information Full procedure: 1. Agency → GHL Customer Care: You are charged monthly via your agency wallet 2. Client → Agency: Clients are charged via your Stripe integration --- ## **Frequently Asked Questions** **Q: Can I deploy Listings without billing the client?** Yes, you can choose on “Deploy without Billing” under **Reselling → Listings**. [Click here for more information](https://docs.ghlcustomercare.com/docs/reselling-products/online-listings/deploy-listings-without-directly-charging-the-client) **Q: Where do I see my monthly profit per plan?** You’ll see a “Profit” row below each plan option while setting your pricing using the slider. **Q: Do Listings charges appear in my agency wallet instantly?** Charges typically reflect in your wallet shortly after a client activates a plan, based on the wallet billing cycle. **Q: Is it possible to edit pricing after a client subscribes?** Yes, you can change pricing at any time, but new prices apply only to future activations and not current subscriptions. --- ## **Related Articles** - [Online Listing Overview & Setup Doc](https://docs.ghlcustomercare.com/docs/reselling-products/online-listings/online-listing-overview-setup-doc) - [Deploy Listings without Directly Charging the Client](https://docs.ghlcustomercare.com/docs/reselling-products/online-listings/deploy-listings-without-directly-charging-the-client) - [Cancelling Listings for Your Sub-account in GHL Customer Care](https://docs.ghlcustomercare.com/docs/reselling-products/online-listings/cancelling-listings-for-your-sub-account-in-ghl-customer-care) - [Rebilling, Reselling, and Wallets Explained](https://docs.ghlcustomercare.com/docs/miscellaneous/miscellaneous/rebilling-reselling-and-wallets-explained) - [How to sell Listings as part of a SaaS Offer](https://docs.ghlcustomercare.com/docs/reselling-products/online-listings/how-to-sell-listings-as-part-of-a-saas-offer) --- Documentation for GHL Customer Care. Support: support@ghlcustomercare.com