# How to Create a Product and Attach It to a Membership Course Offer > Create a product, set up pricing and taxes, then instantly attach it to your membership course offer so customers gain immediate access within GHL Customer Care - Source: https://docs.ghlcustomercare.com/docs/memberships-and-communities/membership-courses-sites/how-to-create-a-product-and-attach-it-to-a-membership-course-offer - Section: Memberships & Communities / Membership/Courses Sites - Reading time: 7 min - Images: 9, each explained below - Modified on Mon, 29 Dec, 2025 at 7:25 AM --- This article will walk you through the full process of creating a product that can be sold as a membership course. You’ll learn how to configure your product, add pricing, and link it directly to a published membership offer. Once a user purchases the product, they’ll automatically gain access to the associated course. No additional manual setup is needed after the purchase. --- **TABLE OF CONTENTS** - [What is a Course Offer?](#what-is-a-course-offer) - [Key Benefits of Creating a Paid Course Offer](#key-benefits-of-creating-a-paid-course-offer) - [How to Configure Your Product and Attach a Course Offer](#how-to-configure-your-product-and-attach-a-course-offer) - [Step 1: Access the Product Creation Page](#step-1-access-the-product-creation-page) - [Step 2: Fill in Product Information](#step-2-fill-in-product-information) - [Step 3: Configure Tax Options](#step-3-configure-tax-options) - [Step 4: Set Pricing](#step-4-set-pricing) - [Step 5: Link the Product to a Membership Offer](#step-5-link-the-product-to-a-membership-offer) - [Step 6: Add Product Variants](#step-6-add-product-variants) - [Step 7: Optimize Search Engine Settings](#step-7-optimize-search-engine-settings) - [Step 8: Save Your Product](#step-8-save-your-product) - [Frequently Asked Questions](#frequently-asked-questions) --- # **What is a Course Offer?** A course offer allows you to bundle one or more membership courses and sell them at a set price. When a customer purchases a product tied to this offer, they are automatically granted access to the courses included in that offer. --- ## **Key Benefits of Creating a Paid Course Offer** Creating a paid course offer through products provides flexibility in how you package and sell your digital education content. - Automates course access after payment - Offers both one-time and recurring pricing options - Connects directly with Membership course delivery - Supports bundled course sales - Enhances tracking and reporting - Enables upselling and offer customization --- ## **How to Configure Your Product and Attach a Course Offer** Follow these steps to create a new product and link it with a course offer. ### **Step 1:** Access the Product Creation Page To get started with creating a new product, navigate to the **Payments** section from the left-hand menu of your dashboard. Then, hover over the **Products** dropdown in the top menu and click on **Products** from the list. This will take you to the product management page where all your existing products are listed. From here, click on the blue **\+ Create Product** button located in the top right corner of the screen to begin setting up a new product. This action will open the product creation interface, where you’ll enter key details like product name, pricing, and membership configuration. ![Step 1: Access the Product Creation Page (image 1 of 9)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155044389908/original/99FpjutYgmbYqg6_ggyoxjmOjKv_-cIz1Q.png) **Step 1: Access the Product Creation Page (image 1 of 9)** This screenshot appears in the "Step 1: Access the Product Creation Page" section of "How to Create a Product and Attach It to a Membership Course Offer". The text alongside this image reads: To get started with creating a new product, navigate to the Payments section from the left-hand menu of your dashboard. Then, hover over the Products dropdown in the top menu and click on Products from the list. This will take you to the product management page where all your existing products are…. Immediately after, the guide continues: The Product Information section is where you define the foundational details for your product. First, the “Include in Online Store” toggle allows you to determine whether this product should be visible and available for purchase through…. - What to fill in: To get started with creating a new product, navigate to the Payments section from the left-hand menu of your dashboard. Then, hover over the Products dropdown in the top menu and click on Products from the list. This will take you to the product management page where all your existing products are listed. From here, click on the blue + Create Product button located in the top right corner of the screen to begin setting up a new product. This action will open the product creation interface, where you’ll enter key details like product name, pricing, and membership configuration. - Controls: Payments, Products, + Create Product - Next: The Product Information section is where you define the foundational details for your product. First, the “Include in Online Store” toggle allows you to determine whether this product should be visible and available for purchase through your online storefront. If you want your product to be publicly available, this toggle must remain enabled. ### **Step 2:** Fill in Product Information The **Product Information** section is where you define the foundational details for your product. First, the **“Include in Online Store”** toggle allows you to determine whether this product should be visible and available for purchase through your online storefront. If you want your product to be publicly available, this toggle must remain enabled. Next, the **Title** field is a required input where you name your product—this will be shown across your checkout, internal views, and potentially public listings. Below that, the **Description** field allows you to provide a detailed overview of the product, using rich text formatting options such as bold, italics, links, bullet points, and font customization to enhance readability and appeal. The **Media** section lets you upload an image or video file to visually represent your product. This helps users quickly recognize what they’re buying. It’s recommended to upload files with a resolution of 1024×1024 and a size not exceeding 10MB for optimal display and performance. There is also an **Enable Product Label** checkbox. If enabled, you can assign a custom label (e.g., “New,” “Top Pick,” etc.) to the product which may be used for visual badges or internal organization. Lastly, the **Product Collection** dropdown lets you assign this product to an existing collection. Collections help group similar products together for better organization and presentation, especially when managing a larger catalog. ![Step 2: Fill in Product Information (image 2 of 9)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155044379584/original/3AilEGgO1T1HzsycekFlp1x0jNkS3FHULA.jpeg) **Step 2: Fill in Product Information (image 2 of 9)** This screenshot appears in the "Step 2: Fill in Product Information" section of "How to Create a Product and Attach It to a Membership Course Offer". The text alongside this image reads: Lastly, the Product Collection dropdown lets you assign this product to an existing collection. Collections help group similar products together for better organization and presentation, especially when managing a larger catalog. Immediately after, the guide continues: The Product Information section includes several key fields to define how the product is presented and taxed. One of the first elements here is the Product Tax Code, which allows you to select a specific tax category for your product…. - What to choose: Lastly, the Product Collection dropdown lets you assign this product to an existing collection. Collections help group similar products together for better organization and presentation, especially when managing a larger catalog. - Controls: Product Information, “Include in Online Store”, Title, Description, Media, Enable Product Label, Product Collection - Next: The Product Information section includes several key fields to define how the product is presented and taxed. One of the first elements here is the Product Tax Code, which allows you to select a specific tax category for your product. This is important for enabling automatic tax calculations during checkout. If left blank, the system will apply your default global tax settings. ### **Step 3:** Configure Tax Options The **Product Information** section includes several key fields to define how the product is presented and taxed. One of the first elements here is the **Product Tax Code**, which allows you to select a specific tax category for your product. This is important for enabling automatic tax calculations during checkout. If left blank, the system will apply your default global tax settings. Next, the **Include tax in prices** option gives you control over whether your product pricing should be shown as tax-inclusive or tax-exclusive. You can either follow the global setting or manually choose “Yes” to include tax in the displayed price or “No” to show it as a separate charge. Additionally, there’s an option to **Attach Tax Rates**, which is useful if you’re handling taxes manually or have buyers outside the U.S. Finally, the **Statement Descriptor** field allows you to override the default account name that appears on a customer’s bank statement. This ensures clarity for the buyer and can help reduce payment disputes or confusion. ![Step 3: Configure Tax Options (image 3 of 9)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155044379732/original/BMzD5p8HcEubcmcBf0yki9myuiJrsKTdog.png) **Step 3: Configure Tax Options (image 3 of 9)** This screenshot appears in the "Step 3: Configure Tax Options" section of "How to Create a Product and Attach It to a Membership Course Offer". The text alongside this image reads: Finally, the Statement Descriptor field allows you to override the default account name that appears on a customer’s bank statement. This ensures clarity for the buyer and can help reduce payment disputes or confusion. Immediately after, the guide continues: In the Pricing section of the product setup, users can define how their product will be offered to customers by configuring a range of pricing-related fields. Start by entering a Pricing Name, which serves as an internal label to help…. - What this covers: Finally, the Statement Descriptor field allows you to override the default account name that appears on a customer’s bank statement. This ensures clarity for the buyer and can help reduce payment disputes or confusion. - Controls: Product Information, Product Tax Code, Include tax in prices, Attach Tax Rates, Statement Descriptor - Next: In the Pricing section of the product setup, users can define how their product will be offered to customers by configuring a range of pricing-related fields. Start by entering a Pricing Name, which serves as an internal label to help distinguish between different pricing options if you’re offering multiple tiers or plans. Next, select the Type of pricing from the dropdown—either Onetime, which charges the customer a single fee, or Recurring, which adds options for billing cycles, trial periods, and setup fees. In the Amount field, input the exact price you want to charge for the product. You can optionally enter a Compare-at Price, which is useful for showing discounted pricing by displaying the original price next to the actual price being charged. Below this, use the Currency selector to define which currency the payment will be made in, such as USD. If inventory tracking is relevant, check the Track Inventory box to manage stock levels and input available quantities. Clicking on Additional Options reveals more advanced pricing settings like purchase limits or metadata fields. Use the Price Description field to add a brief note or context for this pricing entry (visible internally). ### **Step 4:** Set Pricing In the **Pricing** section of the product setup, users can define how their product will be offered to customers by configuring a range of pricing-related fields. Start by entering a **Pricing Name**, which serves as an internal label to help distinguish between different pricing options if you’re offering multiple tiers or plans. Next, select the **Type** of pricing from the dropdown—either **Onetime**, which charges the customer a single fee, or **Recurring**, which adds options for billing cycles, trial periods, and setup fees. In the **Amount** field, input the exact price you want to charge for the product. You can optionally enter a **Compare-at Price**, which is useful for showing discounted pricing by displaying the original price next to the actual price being charged. Below this, use the **Currency** selector to define which currency the payment will be made in, such as USD. If inventory tracking is relevant, check the **Track Inventory** box to manage stock levels and input available quantities. Clicking on **Additional Options** reveals more advanced pricing settings like purchase limits or metadata fields. Use the **Price Description** field to add a brief note or context for this pricing entry (visible internally). ![Step 4: Set Pricing (image 4 of 9)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155044387970/original/pvfajS8UNYtH7UVEQROG6LQua9ApXxC0bg.png) **Step 4: Set Pricing (image 4 of 9)** This screenshot appears in the "Step 4: Set Pricing" section of "How to Create a Product and Attach It to a Membership Course Offer". The text alongside this image reads: In the Pricing section of the product setup, users can define how their product will be offered to customers by configuring a range of pricing-related fields. Start by entering a Pricing Name, which serves as an internal label to help distinguish between different pricing options if you’re…. Immediately after, the guide continues: IMPORTANT NOTE: If you create a recurring payment offer subscription and add X number of payments, the subscription will END and be CANCELLED after the number of payments selected. If you want this subscription to run indefinitely until…. - What to fill in: In the Pricing section of the product setup, users can define how their product will be offered to customers by configuring a range of pricing-related fields. Start by entering a Pricing Name, which serves as an internal label to help distinguish between different pricing options if you’re offering multiple tiers or plans. Next, select the Type of pricing from the dropdown—either Onetime, which charges the customer a single fee, or Recurring, which adds options for billing cycles, trial periods, and setup fees. In the Amount field, input the exact price you want to charge for the product. You can optionally enter a Compare-at Price, which is useful for showing discounted pricing by displaying the original price next to the actual price being charged. Below this, use the Currency selector to define which currency the payment will be made in, such as USD. If inventory tracking is relevant, check the Track Inventory box to manage stock levels and input available quantities. Clicking on Additional Options reveals more advanced pricing settings like purchase limits or metadata fields. Use the Price Description field to add a brief note or context for this pricing entry (visible internally). - Controls: Pricing, Pricing Name, Type, Onetime, Recurring, Amount, Compare-at Price, Currency, Track Inventory, Additional Options, Price Description - Next: IMPORTANT NOTE: If you create a recurring payment offer subscription and add X number of payments, the subscription will END and be CANCELLED after the number of payments selected. If you want this subscription to run indefinitely until manually cancelled, please leave this field blank. **IMPORTANT NOTE:** If you create a recurring payment offer subscription and add X number of payments, the subscription will END and be CANCELLED after the number of payments selected. If you want this subscription to run indefinitely until manually cancelled, please leave this field blank. ![Step 4: Set Pricing (image 5 of 9)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155061506833/original/D7g0PqaxWZbqZ7_LjwDFsh0mVHCZEQk5TA.png) **Step 4: Set Pricing (image 5 of 9)** This screenshot appears in the "Step 4: Set Pricing" section of "How to Create a Product and Attach It to a Membership Course Offer". The text alongside this image reads: IMPORTANT NOTE: If you create a recurring payment offer subscription and add X number of payments, the subscription will END and be CANCELLED after the number of payments selected. If you want this subscription to run indefinitely until manually cancelled, please leave this field blank. Immediately after, the guide continues: After configuring your product price, you must toggle on the “Membership Offer” option to activate access linking. Once the toggle is enabled, a “Select Membership Offer” dropdown will appear. From this dropdown, choose the published…. - What this covers: IMPORTANT NOTE: If you create a recurring payment offer subscription and add X number of payments, the subscription will END and be CANCELLED after the number of payments selected. If you want this subscription to run indefinitely until manually cancelled, please leave this field blank. - Controls: Pricing, Pricing Name, Type, Onetime, Recurring, Amount, Compare-at Price, Currency, Track Inventory, Additional Options, Price Description - Next: After configuring your product price, you must toggle on the “Membership Offer” option to activate access linking. Once the toggle is enabled, a “Select Membership Offer” dropdown will appear. From this dropdown, choose the published membership offer that should be granted when someone purchases this product. Only published offers will appear in this list—if the offer hasn’t been published yet, it won’t be selectable. This step is essential, as it ensures that after payment is completed, the user is automatically enrolled in the correct course or training bundle associated with the offer. Without enabling this setting and selecting an offer, users won’t be granted access to the membership content even if they complete their purchase. ### **Step 5:** Link the Product to a Membership Offer After configuring your product price, you must **toggle on the “Membership Offer” option** to activate access linking. Once the toggle is enabled, a **“Select Membership Offer”** dropdown will appear. From this dropdown, choose the published membership offer that should be granted when someone purchases this product. Only **published offers** will appear in this list—if the offer hasn’t been published yet, it won’t be selectable. This step is essential, as it ensures that after payment is completed, the user is automatically enrolled in the correct course or training bundle associated with the offer. Without enabling this setting and selecting an offer, users won’t be granted access to the membership content even if they complete their purchase. ![Step 5: Link the Product to a Membership Offer (image 6 of 9)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155044388238/original/thfApsA_zbktSfT-r0TTO95ZB-6lHMAZPQ.png) **Step 5: Link the Product to a Membership Offer (image 6 of 9)** This screenshot appears in the "Step 5: Link the Product to a Membership Offer" section of "How to Create a Product and Attach It to a Membership Course Offer". The text alongside this image reads: After configuring your product price, you must toggle on the “Membership Offer” option to activate access linking. Once the toggle is enabled, a “Select Membership Offer” dropdown will appear. From this dropdown, choose the published membership offer that should be granted when someone purchases…. Immediately after, the guide continues: Important: Before creating a product, make sure your membership offer has already been created and published. Only published offers will appear in the “Membership Offer” dropdown when setting up your product. If your offer is still in…. - What to choose: After configuring your product price, you must toggle on the “Membership Offer” option to activate access linking. Once the toggle is enabled, a “Select Membership Offer” dropdown will appear. From this dropdown, choose the published membership offer that should be granted when someone purchases this product. Only published offers will appear in this list—if the offer hasn’t been published yet, it won’t be selectable. This step is essential, as it ensures that after payment is completed, the user is automatically enrolled in the correct course or training bundle associated with the offer. Without enabling this setting and selecting an offer, users won’t be granted access to the membership content even if they complete their purchase. - Controls: toggle on the “Membership Offer” option, “Select Membership Offer”, published offers, How to Create a Course Offer, Offers., + Create Offer - Next: Important: Before creating a product, make sure your membership offer has already been created and published. Only published offers will appear in the “Membership Offer” dropdown when setting up your product. If your offer is still in draft, it will not be selectable during product setup. How to Create a Course Offer Go to the Memberships tab. Click the dropdown and select Offers. Click + Create Offer. Add a title, select your course(s), set the price, and hit Create. Publish the offer. **Important:** Before creating a product, make sure your membership offer has already been created and published. Only published offers will appear in the “Membership Offer” dropdown when setting up your product. If your offer is still in draft, it will not be selectable during product setup. **How to Create a Course Offer ** Go to the Memberships tab. Click the dropdown and select **Offers.** Click **\+ Create Offer**. Add a title, select your course(s), set the price, and hit Create. Publish the offer. ![Step 5: Link the Product to a Membership Offer (image 7 of 9)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155044393542/original/tgtQTi0bwRXrBWQxdk1AR2XPb-sjshk20w.gif) **Step 5: Link the Product to a Membership Offer (image 7 of 9)** This animation appears in the "Step 5: Link the Product to a Membership Offer" section of "How to Create a Product and Attach It to a Membership Course Offer". The text alongside this image reads: After configuring your product price, you must toggle on the “Membership Offer” option to activate access linking. Once the toggle is enabled, a “Select Membership Offer” dropdown will appear. From this dropdown, choose the published membership offer that should be granted when someone purchases…. Immediately after, the guide continues: The “Variants” section lets you create different versions of a product, such as multiple pricing tiers, content levels, or access durations. To set this up, you first add an Option name like “Course Level” or “Access Plan.” Then, under…. - What to choose: After configuring your product price, you must toggle on the “Membership Offer” option to activate access linking. Once the toggle is enabled, a “Select Membership Offer” dropdown will appear. From this dropdown, choose the published membership offer that should be granted when someone purchases this product. Only published offers will appear in this list—if the offer hasn’t been published yet, it won’t be selectable. This step is essential, as it ensures that after payment is completed, the user is automatically enrolled in the correct course or training bundle associated with the offer. Without enabling this setting and selecting an offer, users won’t be granted access to the membership content even if they complete their purchase. - Controls: toggle on the “Membership Offer” option, “Select Membership Offer”, published offers, How to Create a Course Offer, Offers., + Create Offer - Next: The “Variants” section lets you create different versions of a product, such as multiple pricing tiers, content levels, or access durations. To set this up, you first add an Option name like “Course Level” or “Access Plan.” Then, under Option values, you input the specific variants (e.g., “Basic,” “Premium,” “Pro”) and click Done. Each variant can have its own price, compare-at price, and available quantity, making it easy to manage inventory and pricing for each option. You can also enable Track Inventory if you want to limit how many of each variant can be sold. This is especially useful when offering bundles or time-limited enrollment. ### **Step 6:** Add Product Variants The “Variants” section lets you create different versions of a product, such as multiple pricing tiers, content levels, or access durations. To set this up, you first add an **Option name** like “Course Level” or “Access Plan.” Then, under **Option values**, you input the specific variants (e.g., “Basic,” “Premium,” “Pro”) and click **Done**. Each variant can have its own **price**, **compare-at price**, and **available quantity**, making it easy to manage inventory and pricing for each option. You can also enable **Track Inventory** if you want to limit how many of each variant can be sold. This is especially useful when offering bundles or time-limited enrollment. ![Step 6: Add Product Variants (image 8 of 9)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155044388415/original/aBmpqqgQbiMK2PZdg80DQa1Qea-IXT_Q4w.png) **Step 6: Add Product Variants (image 8 of 9)** This screenshot appears in the "Step 6: Add Product Variants" section of "How to Create a Product and Attach It to a Membership Course Offer". The text alongside this image reads: The “Variants” section lets you create different versions of a product, such as multiple pricing tiers, content levels, or access durations. To set this up, you first add an Option name like “Course Level” or “Access Plan.” Then, under Option values, you input the specific variants (e.g., “Basic,”…. Immediately after, the guide continues: The Search Engine Listing section helps optimize your product for search engines and improves its discoverability online. In the SEO Title field, you can enter a concise and relevant title that clearly identifies the product and includes…. - What to fill in: The “Variants” section lets you create different versions of a product, such as multiple pricing tiers, content levels, or access durations. To set this up, you first add an Option name like “Course Level” or “Access Plan.” Then, under Option values, you input the specific variants (e.g., “Basic,” “Premium,” “Pro”) and click Done. Each variant can have its own price, compare-at price, and available quantity, making it easy to manage inventory and pricing for each option. You can also enable Track Inventory if you want to limit how many of each variant can be sold. This is especially useful when offering bundles or time-limited enrollment. - Controls: Option name, Option values, Done, price, compare-at price, available quantity, Track Inventory - Next: The Search Engine Listing section helps optimize your product for search engines and improves its discoverability online. In the SEO Title field, you can enter a concise and relevant title that clearly identifies the product and includes keywords users might search for. The SEO Description allows you to provide a brief summary of the product that also incorporates relevant keywords, enhancing visibility in search results. Lastly, the Handle defines the product’s unique URL slug (e.g., /product/my-course-name), which can be customized to make the link more readable and SEO-friendly. This section is optional but highly recommended for improving online reach. ### **Step 7:** Optimize Search Engine Settings The **Search Engine Listing** section helps optimize your product for search engines and improves its discoverability online. In the **SEO Title** field, you can enter a concise and relevant title that clearly identifies the product and includes keywords users might search for. The **SEO Description** allows you to provide a brief summary of the product that also incorporates relevant keywords, enhancing visibility in search results. Lastly, the **Handle** defines the product’s unique URL slug (e.g., /product/my-course-name), which can be customized to make the link more readable and SEO-friendly. This section is optional but highly recommended for improving online reach. ![Step 7: Optimize Search Engine Settings (image 9 of 9)](https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/155044388643/original/go1RsdO4eWNYU8bl1KYGtz5-de2Vpoclnw.png) **Step 7: Optimize Search Engine Settings (image 9 of 9)** This screenshot appears in the "Step 7: Optimize Search Engine Settings" section of "How to Create a Product and Attach It to a Membership Course Offer". The text alongside this image reads: The Search Engine Listing section helps optimize your product for search engines and improves its discoverability online. In the SEO Title field, you can enter a concise and relevant title that clearly identifies the product and includes keywords users might search for. The SEO Description allows…. Immediately after, the guide continues: Click the Save button in the bottom-right corner. Once saved, users who purchase this product will automatically gain access to the attached course offer. - What to fill in: The Search Engine Listing section helps optimize your product for search engines and improves its discoverability online. In the SEO Title field, you can enter a concise and relevant title that clearly identifies the product and includes keywords users might search for. The SEO Description allows you to provide a brief summary of the product that also incorporates relevant keywords, enhancing visibility in search results. Lastly, the Handle defines the product’s unique URL slug (e.g., /product/my-course-name), which can be customized to make the link more readable and SEO-friendly. This section is optional but highly recommended for improving online reach. - Controls: Search Engine Listing, SEO Title, SEO Description, Handle - Next: Click the Save button in the bottom-right corner. Once saved, users who purchase this product will automatically gain access to the attached course offer. ### **Step 8:** Save Your Product Click the **Save** button in the bottom-right corner. Once saved, users who purchase this product will automatically gain access to the attached course offer. --- ## **Frequently Asked Questions** **Q: Why doesn’t my membership offer show up in the product dropdown?** Make sure the offer is published. Only published offers appear in the Membership Offer dropdown when creating a product. **Q: Can I create both one-time and recurring prices for the same product?** Yes! You can click “Add another price” and configure both pricing types in the same product. **Q: What happens after someone purchases the product?** They’ll automatically get access to the membership course(s) defined in the attached offer. No additional action is needed. **Q: How do I send login credentials to buyers?** Enable the **“Send Welcome Email”** option from Membership settings to automatically send credentials after purchase. **Q: How can I delete a payments product?** **To delete a payment product, delete the associated offer. The payment product will be removed automatically.** --- Documentation for GHL Customer Care. Support: support@ghlcustomercare.com